While scrolling through Twitter, I came across a comment that actually surprised me. A speaker was getting ready to do his presentation and posted this message, “1st problem wrong connector for my MacBook, could be a show stopper!!!” Since I use a Mac myself, I knew exactly what the problem was. Macs use connecting cables that arent’t the same as hose that work with PCs. You need a special cable. To make things even worse, there seem to be at least three different cables depending on your Mac and projector. I’m sure that the speaker was able to borrow the correct cable…since it was a conference with mainly geeks attending and presenting. The problem, however, is one that every speaker must be ready for. Here are the top 8 problems that can come up when you are going to be speaking to a group with ways to avoid them.
1. Who are you going to speak to? It’s important to know your audience. For example, if you’re a geek, don’t assume they are. Ask about the people who will be listening to you. If possible, actually speak to some of them in advance.
2. What will the room look like? I was once the emcee at a large gathering (more than a thousand people) and didn’t realize that once I started to speak the lights were going to go off with spotlights on me. I could hardly see anything in front of me. It’s also important to know where the screen will be.
3. What kind of equipment will they be using? As I said before, since I use a Mac I’m particularly careful about equipment. Try not to rely upon the “technicians” who might be assigned to help you. They are usually great as long as you don’t present a problem they haven’t encountered yet. If you are going to use a computer and projector make sure you know how to use them. Computers and projectors vary slightly. Each setup is different. Get to the room early and practice. Try to use your own electronic changer so you know how to use it, too. You don’t want to make a presentation where you hit the wrong button and start going backwards thinking that you’re going forward! Incidentally, you should always assume that the technology won’t work at all! It happens. Don’t apologize or make excuses, just move on with what you prepared as an alternative.
4. Where’s the presentation? Always have at least three copies of your presentation with you. I email one copy to myself in case I have to download it. Another copy is on a CD. The third copy is on a thumb drive. Incidentally, if you use a Mac with Keynote, make sure you have copies of it converted to PowerPoint because if you have to use a PC Keynote won’t work.
5. How much time do I have? If you are given 45 minutes, don’t speak until the last second. No one will mind if you speak for less time. Everyone will mind if you speak for more time, especially the NEXT speaker. Cutting into someone else’s time is definitely not good. Practice and time your speech. Ask a friend to sit in the front row to warn you about getting to the end of your time. Toastmasters use color-coded cards to warn speakers how much time they have left. It might be a good idea to use them when you speak elsewhere as well.
6. How do I remember what to say? If you practice, the chances are you will remember what is important. The audience doesn’t know if you forget something. Don’t read your slides! Summarize them. Use props to help you remember what to say next.
7. Should I use handouts? I always use handouts. I don’t necessarily use paper handouts. Putting handouts online is a good way to provide handouts for those who are actually interested and save on paper and printing. If essential, try to give out handouts at the end of your presentation or at least in the middle because people may tend to look at the handout instead of listen to you.
8. How do I avoid being afraid? Notice that I put this one last. The reason is that most folks are afraid because of the previous seven reasons. If you are ready for them, your fear will be minimized.
Finally, the previous eight problems won’t necessarily make your presentation a good one. That’s a whole different story. I’ll get to that in a future article. In the meantime, remember the Boy Scout motto: Be Prepared!